Why a winter campaign has to be shot in the southern hemisphere during the European summer: the full case behind SportScheck's image campaign "Es beginnt" in New Zealand — crew, Cardrona, logistics, the heliskiing shoot that failed for a missing ski guide, and what brands should learn about influencer content.

Who does what on a stunt set, who books whom and who is answerable if something happens. The stunt coordinator, the rigger, the performer, the double and the safety — with the radio-channel detail no glossary mentions, the paperwork that goes to the insurer, and a table you can budget from.

What the Chiemgau, Berchtesgaden and Salzburg region delivers as a filming location — described as a radius rather than a postcode. With the annual calendar of what works when, the shrinking glacier window, the local wind systems that clear fog from one valley and not the next, and why a locally informed enquiry gets through differently.

The overview of all my camera-level sports – freeski, mountain bike, paragliding, kitesurfing, trail running – with what each discipline demands on set and links to every deep dive.

From the first idea to the last day of usage: the eight phases of an outdoor and sports production – casting, buyout, permits, safety, gear, visual language, shoot day, usage.

Behind the scenes of the Ehrmann Almighurt campaign “So schmeckt der Sommer” in the Allgäu: shot entirely on iPhone with Anke Diana Höger – plus how to book UGC, handle usage rights, and what makes a good UGC model.

Behind the scenes of the Diamant 365 e-bike shoot: full action on an everyday e-bike, at night on a kart track – plus the technique behind it: how action photos come out sharp and motion-blurred at once.

Behind the scenes of the Bitburger 0.0% cinema spot: mountain bike action in the Eifel hills, a hero shot that took hours – and why one sport model saved three stunt doubles.

For a model, the look is the product. Why current polas decide the outcome, what a look clause in a contract actually does, how changes to beard, hair and colour can be priced fairly via opportunity costs, which look fits which industry, and where my limit is when it comes to the body.

How you get from your first contest to a material sponsor, what you really owe for free equipment, who owns the images, and how an athlete contract differs from a model contract. With a twelve-point checklist for both sides and the things I would never sign again. A field report, not legal advice.

How does a sports model stay fit? My morning routine, proprioceptive training, recovery, sleep, nutrition and supplements, told openly and with a clear disclaimer. Plus the reason I am not a neutral user of the recovery tool I work with every day: I invented it myself.

Water loading, dehydrating, cutting salt? The recipe circulating for the week before a shoot comes from bodybuilding competition and is wrong for a photo shoot. What counts instead: polas, a realistic timeline before the shooting day, the trial day at, the three-in-a-row rule and mental training.

Three terms, three completely different booking criteria. A comparison table of the three body types, the questions worth clarifying before booking, a copyable six-point briefing template that replaces athletic, 30 to 40 - and an honest list of what I am the wrong person for.

Where was the Bosch EXPERT Carbide commercial filmed, and who is in it? The product film for the EXPERT Accessory Range was shot in August 2022 on a real building site in Stuttgart-West - directed by Gerd Schneider, produced by emenes. I was one of the four Bosch Experts: commercial model, industrial engineer and product developer. My report from the shoot.

Where was the Radeberger commercial filmed, and who is in it? The spot for Radeberger alcohol-free was shot in 2025 in Saxon Switzerland National Park with Bad Schandau as its base - five friends, real vertical sandstone, a mountain rescue team on set. My report from the shoot.

A ratchet stunt is a catapult built for humans: a compressed-air cylinder, a block and tackle, and one button. How a stunt ratchet system works, why slack in the line breaks bones, and what a ratchet pull really costs a production in time.

Sport double or stunt double – where the line actually runs, why booking two people drives cost (a base day rate of 800 to 1,200 euros plus per-stunt risk premiums), and how a production checks in advance whether a model can really do the sport on camera.

Who does the ski backflip in Die Discounter, season 3, episode 4? I doubled Marc Hosemann as store manager Thorsten at the alpincenter Wittenburg on the A24 — kicker build, indoor snow, two takes, and the Rossignol logo you can still see on the ski base.

Towed on skis behind a Piper at up to 100 km/h across frozen Lake Riegsee – the Shaping New Tomorrow shoot with pilot Tom Huber, Mischfabrik and an FPV drone. How a world-first stunt is planned, secured and filmed.

Steering a modified wheelchair down a frozen road behind a car, straight onto a kicker: how the ski stunt in „Kalte Füße“ was really done — and why trust in rigger Bastian Volkmer decided everything.

Flying on camera: why weather is everything on a paragliding or speedriding shoot, what that means for planning – and what my Skywalk background as a product developer adds.

How to spot a real trail running photo: posture and pole technique, honest sweat, low light – and why running is the training base under all my action sports.

Self-produced in the Norwegian winter: up by snowkite, down by speedriding wing – Lyngen, Lofoten, −20 °C. And why the EOFT passed on our film because nobody got hurt.

Why sports equipment must never be picked by color alone: rebranding limits for skis, bikes and paragliders, continuity on film sets, brand partnerships and the equipment fee.